More eco-friendly PET packaging for milk

"A global revolution." Emmanuel Vasseneix does not mince words. The young CEO of Laiterie de Saint-Denis-de-l’Hôtel (LSDH ) based in the Loiret countryside, approximately 100 miles south of Paris, is talking about the 1-litre UHT milk bottle made from PET, with its slogans em- blazoned on the label: "Ecological. Practical. No sealing lid."

Emmanuel Vasseneix lists the arguments in its favour: "at only 28 grams, this bottle is lighter than the traditional polyethylene bottle and thus more ecological. For the consumer, it’s both practical and safe, with its completely leak-proof cap, which replaces the aluminum sealing lid. Finally, PET allows us to diversify and personalize bottle shapes."

Since the summer of 2009, this bottle has been produced on a Combi PredisTM FMa, at a rate of 24,000 PET bottles per hour.