Sidel

Comments by the CEO, Sidel

We kept to the course of our strategy despite the recession

In 2008 we entered the worst recession our industry has ever seen. By mid 2009, the demand for equipment had fallen by almost 50 per cent across the whole industry. The drop in demand was inevitably aggravated by a price war and led to steep losses for us and for all our main competitors. But looking back at the last one and a half years, I am proud to say that Sidel kept the strategic course we set in early 2008 with full forward momentum, despite the exceptionally dire conditions. We were able to do this thanks to the long-term industrial view held by the Tetra Laval Board and thanks to the personal sacrifices of many of our managers and employees.

In fact, in the midst of the global downturn, we were able to add additional initiatives to adapt to the market conditions. One of those new initiatives was focused on our installed base, where we increased our offering to customers in the form of upgrades, line optimisation services and re-engineering

Sidel Group Leadership team

Mart Tiismann / President and CEO
Maria Varsellona / Legal
Roberto Bettini / Human Resources
Riccardo Rosselli / Finance
Michel Picandet / Life cycle management 
Roberto Schianchi / Market operations
Sid Johari / Industrial operations
Francoise Raoul-Duval / Strategy and business development